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Unit 3: Marketing and Advertising | Commerce (Form 3) | NECTA Form 1–4 (CSEE) | Estudy Zambia

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NECTA Form 1–4 (CSEE) · Form 3 · Commerce (Form 3) · Notes · Unit 3: Marketing and Advertising
Unit 3: Marketing and Advertising

NECTA Form 1–4 (CSEE) · Form 3 · Commerce (Form 3) · Notes · Unit 3: Marketing and Advertising

Unit 3: Marketing and Advertising

Exhaustive exploration of the Marketing Mix (4 Ps), Product Life Cycle, pricing strategies, advertising media evaluation, Cost Per Thousand (CPM), and FCC consumer protection.

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